Revving it up in Italy’s Motor Valley

MOTOR VALLEY FEST. All photos by Erica Firpo.

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The land of fast cars and great food

There’s something about Modena. Parmigiano, Prosciutto, Balsamico, Lambrusco, Tortelli, the list of culinary delights is never ending. And Modena itself is an amazing town – a UNESCO World Heritage site.  But go for a spin around the neighborhood and into the countryside and it’s all about the cars – Ferrari, Maserati, Lamborghini.

Welcome to Motor Valley, where the world’s best (and handcrafted) cars are made. Each year, Modena hosts the Motor Valley Fest, which is an incredible time to find out makes Modena and Emilia-Romagna the fulcrum of culture, innovation, and food. 

Italy’s Motor Valley is the nexus of creativity on the road and off, and on the road and off, and every year the Motor Valley Fest showcases its patrons’ newest head-turning innovations. Join Erica with superstar guests chef Massimo Bottura, Energica creator Livia Cevolini, Horacio Pagani, Maserati’s Francesco Tonon and Dallara CEO Andrea Pontremoli to find out what revs Motor Valley. 

In this episode

Featured Guests and Sites

Motor Valley – the end all be all site for fast motors

Ferrari Museums in Modena and Maranello – yep, Enzo’s home

Pagani – I don’t even know if you’ll be able to get your foot in the door but try

Maserati Factory Tour – one of the most fabulous visits I’ve ever had

Massimo Bottura and Casa Maria Luigia – ’nuff said

Energica – very fast and sexy electric motorcycles

Dallara Academy – one of the coolest schools in the automotive world